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Ticketing Orticola in Lombardy

The greenest event

This is a Market Exhibition of unusual, rare, and antique flowers, plants and fruit that has been held since 1995. It is held every year in May, in the Indro Montanelli Public Gardens in Milan.

This event required a ticket office system and outdoor attendance monitoring. Given the constantly rising number of visitors, it also needed a system for online sales of entrance tickets.

More streamlined entry and maximum flexibility

We therefore devised an integrated system for ticket office management and entry monitoring using the MidaTicket software.

Orticola in Lombardy now has much more streamlined monitoring of entries and visitors can buy tickets online.

Even in this outdoor context, with mobile connectivity and temporary lines, MidaTicket guarantees the correct orderly entry of more than 30,000 visitors during the 3-day event.

The results
3 days of event
33,500 visitors every year


Find out what we do to guarantee it

Read more

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